Role Purpose
The International Enteprise Marketing Intern role sits within our International Enterprise & Carrier Marketing team, which is responsible for driving growth, influencing the funnel and fostering new demand through value-based engagement for the Vodafone Business International markets.
The International Enteprise Marketing Intern/Graduate will operate in coordination with the rest of the team, including Field Marketing Leads and Global Events team, to support in the execution of broader marketing initiatives in the Multinational Customers (MNC) segment.
Key accountabilities and decision ownership:
- Work with wider Vodafone Business Group marketing counterparts, VOIS and Agencies on a project by project base
- Support in the coordination and execution of all VBI Marketing initiatives like: Inspire and Ignite customer engagements and Digital Always-On nurture campaigns
- Monitor and formally report the follow-up on marketing activities in terms of new contacts, new logos, data quality and other related administration tasks
- Coordinate with other functions like Digital Operations and Go-to-Market to ensure consistency of approach and messaging
Skills to effectively deliver the right message, to the right segment, at the right time, and evaluate the most relevant ways of communicating both now and in the future.
Core competencies, knowledge and experience:
- A strong understanding of B2B Marketing, especially digital.
- Commercially motivated to bring about the best measurable impact to maximise return on marketing investment
- Passionate about Technology, Brand Management and Customer Advocacy
Attention to details and creative flair advantageous
Must have technical / professional qualifications:
- Bachelor's degree in marketing, advertising, business, or in a related field.
- In-depth knowledge of current digital marketing technologies (MarTech)